Performance first web design and development studio based in the Lake District, UK.
Felltop Digital is a web design and development studio in Kendal, Cumbria. We build Shopify and headless commerce, engineer performance and run conversion work — shipped in weeks by a senior team that measures success in revenue, not page views.















Data backed design and development - focusing on improving customer journeys, performance and conversion rates.
Everything from the build to the growth that follows
Proof comes from outcomes, not promises
01 / 06Shopify · WellnessSISU LifestyleCedar barrel saunas, cold plunges and recovery kit, sold direct — moved off WordPress and onto a Shopify 2.0 store the team can build on themselves.
02 / 06Financial servicesShawbrook BankA UK specialist bank, re-skinned on Sitecore — an external Figma design turned into a design system and an accessible component library.
03 / 06Shopify · Sports nutritionCadenceMineral salt hydration and fuel, sold as a system rather than a single product. We built the original UK store, then launched the same theme into Australia.
04 / 06Hospitality · Multi-siteTGI FridaysA national restaurant estate on one central booking system, with menus carrying each restaurant's own items and intolerance values.
05 / 06Shopify · SupplementsZookiLiposomal supplements sold on subscription. We moved the store onto a new theme and away from a legacy purchase flow that was costing them orders.
06 / 06Next.js · FMCGRowse HoneyA full website build for the honey brand — Next.js on the front end, WordPress behind it, with a scrolling timeline and seamless page transitions.
Transparency at every stage
We're not here to tell you what you want to hear. We're here to help you get the best results possible.
- 01
Discovery
We'll spend time understanding your business, your customers and your goals. We'll then provide a detailed report with recommendations and a plan of action.
- 02
Design / Theory
We'll create a design that is both functional and aesthetically pleasing.
- 03
Build / Implementation
We'll build the design and implement the recommendations.
- 04
Delivery
We'll deliver the project and provide a detailed report with recommendations and a plan of action.
Projects delivered end to end, all around the world, across many industries and disciplines.
We work fast. From your sign off to your first delivery, we'll get you there in no time.
We'll keep working until we've delivered the guaranteed uplift. We're not here to make promises we can't keep.
A small senior team, in the Lake District
Felltop Digital has been building performance-first websites from the Lake District since 2016. Everyone here has senior level experience and a passion for building performant, customer-centric websites.
Speed is a feature. Every build gets a performance budget before a line of code is written, and it goes in the contract.
Research before pixels. Nobody opens a design file until we can point at the number that's stuck and explain why.
Plain English, including bad news. Roughly a third of tests lose. Those get reported in the same detail as the winners.
A handover, not a hostage. You own the repo, the theme and the documentation on day one.

Tell us what isn't working. We'll tell you what we'd do.
One call, thirty minutes, no deck. If we're not the right studio for it, you'll leave with a straight answer and a name worth calling instead. Or email beth@felltopdigital.com.